Women tweet nearly twice as frequently as men about Valentine''s Day, a new online research has found.
NM Incites, a Nielsen McKinsey company that tracks social media trends, also found that women are twice as likely as men to have positive things to say about the holiday. In an analysis of more than 70,000 tweets between Feb. 10 and 12, the company found that 66 percent of the people tweeting about Valentine's Day were women, while only
34 percent were men, LA Times reported. Among the female tweets, 36 percent were on the subject of not having a date, 32 percent were about realizing that Valentine's Day is coming and 10 percent were about buying a gift.
For the tweets generated by men, 25 percent were about not having a date, 14 percent were about sharing advice and 9 percent were about disliking the holiday period.